FOR IMMEDIATE RELEASE
GMA Selects McKinsey & Company to Build Environmental Sustainability Measurement Tool
Contact:
Scott Openshaw, Director, Communications, 202-295-3957
Brian Kennedy, Director, Communications, 202-639-5994
November 11, 2008
WASHINGTON, D.C. – The Grocery Manufacturers Association (GMA) today announced the selection of McKinsey & Company, Inc. to conduct landmark research on behalf of the industry into the environmental footprint of consumer packaged goods. The Market Basket Measurement Tool for Sustainability, a project of the GMA Sustainability Leadership Committee, will seek to establish the environmental footprint of a typical consumer’s average weekly grocery purchases, setting key benchmarks against which the industry can measure the progress of sustainability initiatives going forward.
“McKinsey & Company has made a major commitment to be an unparalleled thought leader in the area of sustainability and brings a deep expertise in both CPG and retail industries to the project,” said Stephen Sibert, GMA senior vice president of industry affairs. “We are pleased to be building on our already strong partnership with McKinsey.”
The Market Basket Measurement Tool for Sustainability will analyze key data from a lifecycle perspective to estimate the environmental impact of a representative consumer market basket of CPG products in areas such as energy use, water use and greenhouse gas emissions. The study will determine the footprint of the same set of products 5-10 years ago as well as today, and will make projections as to the expected future impact. The end result will outline the evolution of CPG products’ environmental footprint, communicate to stakeholders the progress that the industry has made, and help define reasonable expectations for the future.
“The industry is rapidly moving forward with leadership and execution of sustainable business practices,” Sibert continued. “The Market Basket Measurement Tool will provide thought leaders with insights that will further their sustainability initiatives and help consumers and other key constituents understand just how far the industry has come and where we are going.”
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Based in Washington, D.C., the Grocery Manufacturers Association is the voice of more than 300 leading food, beverage and consumer product companies that sustain and enhance the quality of life for hundreds of millions of people in the United States and around the globe. Founded in 1908, GMA is an active, vocal advocate for its member companies and a trusted source of information about the industry and the products consumers rely on and enjoy every day. The association and its member companies are committed to meeting the needs of consumers through product innovation, responsible business practices and effective public policy solutions developed through a genuine partnership with policymakers and other stakeholders. In keeping with its founding principles, GMA helps its members produce safe products through a strong and ongoing commitment to scientific research, testing and evaluation and to providing consumers with the products, tools and information they need to achieve a healthy diet and an active lifestyle. The food, beverage and consumer packaged goods industry in the United States generates sales of $2.1 trillion annually, employs 14 million workers and contributes $1 trillion in added value to the economy every year.
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